Runners World Watford explain how going green has saved money


A GREEN initiative is helping businesses in Watford transform their approach to sustainability.

Guided by the Watford Sustainable Business Programme, the program provides free, practical support to help businesses tackle climate change and become more environmentally, socially and economically sustainable.

Watford-based businesses affected by Covid-19 can participate in this program for free, receiving advice and practical information to help them reduce their carbon consumption and implement sustainable practices.

The structured program begins by measuring companies’ carbon footprint and current practices, then uses business-focused tools and resources to identify actions and create actionable long-term plans.

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Sustainable X program managers work with each company and identify additional programs or grants – up to £5,000 – for projects that support continuous improvements.

Runners World Watford, in the High Street, was one of the first applicants and recently received its certificate of completion from mayor-elect Peter Taylor.

Owner Jason Steel admitted that he originally joined the program to find a sustainable way to heat the workshop, but quickly discovered there were many other – and simple – ways to make the business more sustainable.

“Participating has really opened our eyes to the little differences that are right in front of us, where just a little bit of effort can go a long way,” explained Jason, “It’s doable and we’re finding different ways to be sustainable in the areas we didn’t think of that.

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Jason adds, “We’ve reviewed deliveries and transportation, reduced printing and changed in-store lighting. We also thought about how we deal with waste. Now clothes that can no longer be sold are donated to the homeless instead of being thrown away.

Sustainable X Director Rondi Allan said: “Businesses in Watford are now realizing that embracing sustainability is good business: customers want to know that the companies they buy from are doing the right thing.

His colleague Nick Reilly added: “What companies don’t always realize is that they can save money and improve productivity by adopting sustainable business practices.

To find out more, email [email protected] or call 01727 309008.


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